Brenda Schubach Kiehnau, Founder and Executive Director of I Am a Force4Good, a human interest company creating opportunities for women around the world recently posted a new article entitled, “Imagine the Impact: One Bar of Soap at a Time.” Reflecting back on what inspired her to start I am a Force4Good, Brenda inspires others to give.
Schubach writes, “In early June, Hope House in Milwaukee will be the recipient of 100 bars of soap being donated by I Am a Force4Good®. As it happens, bars of soap are the foundation upon which I Am a Force4Good® was built. And, the mission of Hope House, an organization founded to support battered women and children who’ve been forced into homelessness served as inspiration in the creation of I Am a Force4Good®.”
Inspired by the suffering of others less fortunate than herself, Schubach relates, “In the midst of the economic downturn during the summer of 2010, I was on a sales call with women from all over the country. My end of the line was muted, however I could hear the women talking amongst themselves as they waited for the presenter to open the line. The women were talking about how they had lost their savings in 2008 and how they were hoping and praying for a way to survive. Some of the women were losing their homes to foreclosure.”
Schubach shares, “Hearing the pain and desperation in these women’s voices made me want to do something to help them. I didn’t know what I could do at that time. But the question was there. How can I help?”
According to Schubach, “Shortly before Christmas, on a bitter cold Chicago evening I passed by shelters that had always been able to house the homeless. However on this night 4 shelters had to close, because there was lack of funding. It was 10 degrees with Lake Michigan winds the women and children looked terrified. Brenda asked herself, “Where do they go? Under a bridge, by a subway grate? How do they stay warm? How do they stay alive?” Brenda could feel the children’s fear, the women’s desperation to find a place to stay. With tears in her eyes and fear for what had come she asks, “What happened to Compassion? Families will be celebrating Christmas in a few days and these families are just trying to stay together.”